iMVR Hits The Track in Search Of Marketing Leader.

Updated: Jul 30, 2019

We are pleased to share the appointment of Bob Schultheiss to Manager of Marketing and Sales for iMVR Canada. The announcement comes at an exciting time for iMVR, as we are preparing to debut the next step in the IRIS system. This designation is an important endeavour towards strengthening our brand’s presence throughout Canada and beyond. Bob brings with him a wealth of experience in the transportation arena, having worked within the industry for over 30 years. Most recently, Bob served as the Director of Safety and Compliance with a cross border carrier. Before his role at this transportation company, Bob has worked various roles, starting in the cab of a truck, through all operational positions within the industry. We at iMVR are striving to be compliant with all regulations and Bob’s skill set and natural marketing abilities will be a great asset to us.

With the decades of experience and dedication to the transportation industry he is bringing to the team, Bob’s trained eye will be an opportunity for all iMVR clients will gain the edge needed to be at the top of their game.

His strong acumen with marketing was noticed by us as a partnership grew with his motorsports team and we immediately knew the fit was there. RJS Motorsports, Bob’s race team races the #9 DriverCheck, iMVR Dodge throughout Ontario, in the Lucas Oil Sportsman Cup Series and we are excited to be part of this great team.

As Manager of Marketing and Sales, Bob will develop and implement strategic Sales and Marketing plans to achieve short and long-term objectives for each segment of our program, along with offering support all the way through each process.

The objective of iMVR in producing IRIS…to enhance driver’s performance and reinforcing positive driving behaviour.